Marketing through Government Procurement Systems
Posted on February 17, 2007 in the category
There are so many marketing opportunities for small business owners. Technology has provided the home business owners with new avenues to inform existing and new customers about products and services through e-mail, e-newsletters and web-sites. This has opened the door to doing business with corporations.
The United States Government is the biggest buyers of goods and services in the whole world! There are so many branches of government that buy items from aircrafts to pencils; from glue to CD players. The U.S.Government is one big shopper with millions of items and money.
You can obtain clients for your goods and services through the U.S. Small Business Administrations web-site by signing up on Pro-Net, the automated notification system that informs a business owner on government contracting opportunities.
The first step is to obtain your Duns and Bradstreet number which acts as a corporate social security number. The Duns number will assist you in establishing business credit with various suppliers and businesses. After obtaining your Duns number, you can go to the U.S Small Business Administration to register your company information on line such as, the name of business, tax identification code address, type of business and Duns number.
Just a note of caution, you cannot register in Pro-Net without a Duns Identification Number.
The automated Pro-Net form will ask you for certain items, such as NAIC codes. NAIC codes are codes that tell government buyers what kind of products and services you provide. The NAIC Codes are layered in table so that they are easily readable and selected. After you input your NAIC codes, the rest of the form asks for basic information. You can be notified by email of contracting opportunities or bookmark their web-site daily to see if you are interested on any project in your business field that the procurement system may have.
In your marketing plan, you should include all levels of government procurement systems. The government can help your business grow.
small business, WAHM, entrepreneur, work at home
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